Yay, you're all booked in!
We're about to create something meaningful and beautiful for your business.
LET'S GET STARTED
Intentional and strategic design will help your business grow by attracting and connecting with your target audience, resulting in more inquiries, more sales, and loyal customers and clients. Let's make your dream a reality.
0.1 Here's what I need to get the project started.
COMPLETE YOUR BRAND ASSESSMENT.
This assessment is in Asana, and will help me understand your goals and needs for this project! You'll need to complete this before the Strategy Session since it will give me a brief overview and save us time on the call.
BOOK YOUR STRATEGY SESSION
Use this link to book your brand strategy session. Plan for the call to be between 2-3 hours. This is the first step in the branding process, and will build the solid foundation for your brand and a clear direction to move forward with. Be sure to book this call for your project start date, the first Monday of your design weeks!
IF YOU'RE A WEB CLIENT: SEND ME YOUR WEBSITE CONTENT
In order to keep to timeframes and deadlines set, I will need all the content for your website before I start the project. Don't worry, if you're completely lost, I can send you suggested content for your website to help convert your site viewers into paying clients!
You will need to provide the text for all pages and supply any particular images you want to be used on the site. You can upload these files into the tasks in our Asana project. (See section 0.3 Project Management of this page to understand how to do this).
0.2 Communication & Timelines.
My work hours: MONDAY – FRIDAY, 9AM - 5PM EST
Meeting Days: MONDAY, WEDNESDAY, & FRIDAY
To help keep your project on track to finish on time, please provide all feedback within 24 hours.
I really appreciate your effort to provide files and feedback on time and to communicate within the times and days outlined above. Timeliness from both of us will help us get your project done on (or even before!) the deadline so you can move on to the next exciting task on your to-do list and I can cheer you on.
As part of my own business marketing, I like to share a bit of behind-the-scenes content on my social media platforms of current projects that I'm working on. There may be a time in your project where I share a peek at what we're working on. Please speak to me before your project starts about any concerns you have regarding social media sharing.
I really appreciate simple and straightforward feedback. It helps me clearly understand your thoughts and make the right changes to your project. Here are a few tips on providing awesome feedback:
- BE SPECIFIC. The more specific you are, the better I can correct the issue and create something you love. The smallest changes can make a big difference in how you feel about a design.
-KEEP YOUR IDEAL CLIENT TOP OF MIND.
- OFFER SUGGESTIONS. If there's something about a design that you're not fully loving, it's helpful to me to offer a suggestion with your critique. While not necessary, it does help give me a place to start when making revisions.
- OVER COMMUNICATE. Give more information than you think is necessary. Send examples, pictures, drawings, anything you feel will supplement your feedback or ideas. The more you communicate, the better I'll understand what you're looking for.
- BREAK IT UP. Use bullet points to break up your feedback.
- READ OVER YOUR FEEDBACK to make sure it’s clear and check that you’ve answered any questions I may have asked.
- POST YOUR FEEDBACK as a comment on the relevant Asana discussion instead of emailing me directly. Back and forth emails can get tiring but communicating in Asana is a breeze!
0.3 Project Management
Now that you’re booked in my schedule, we’ll stop using email to have our conversation and we’ll start using my project management tool, Asana.
A project management tool is a secure space online where we have conversations, share files, set reminders, and create to-do lists. Whereas files often get lost when I’m managing projects through email, nothing gets lost or forgotten in Asana. It’s the simplest way to keep your project organized and make sure it goes as smoothly as possible!
Don’t worry – you won’t need to pay for this tool and it’s not hard to use. Watch the video to see a 3-minute tutorial on how to use it!
0.4 Tools We'll Be Using
Asana is the main tool we’ll use for your project. This is where we will keep track of all conversations (no more emails!), tasks and deadline. You’ll be able to get a clear overview of your project at any time within the app.
We’ll use Zoom for all our consultation calls. Zoom is great because it allows us to see each other (almost like a real coffee date!) and I can share my screen to take you through presentations for easy live feedback.
Dubsado is my my go-to client management system. This is where you'll be able to pay your invoices and review your project proposals and contract during the project.
YOUR DREAM BECOMES MY DREAM.
I use Google Drive to store all my project files. At the end of the project, I’ll send you a link to download your files and store them in a safe place as the link is only available for 30 days after project end.
0.5 Frequently Asked Questions
You can read additional Frequently Asked Questions here. If there is anything I haven’t covered, don’t hesitate to get in touch and ask me!
Will you show me how to update the site myself?
What file formats will I recieve? Will you send me the editable design files?
Will my new site be on page one of Google?
Not yet. It takes time and good search engine optimisation (SEO) to achieve this. However, your site will be optimised for search engines and over time could get on the first page of Google for search terms related to your business.
Will you send me the fonts you used?
In short, no. I own the licenses to the font files I use in your project. However, if you’d like to purchase these fonts, just let me know and I can get that sorted for you!
How many revision periods are included?
After you’ve received your brand/logo concept, and during each phase of the project, you’ll have the opportunity for two revisions periods. Revisions include minor changes and not full redesigns or new concepts.